This campaign is launched in commemoration of International Women's Day, highlighting the importance of this date in the search for equality in our country.

During Thursday, March 8, at the Irma Salas Silva Central Library, the Provincial Government of Elqui, together with the Ministry of Women and Gender Equality and the University of La Serena, launched the campaign against abuse at mechon parties at universities.

The activity had the participation of the Governor of Elqui, Américo Giovine, the Seremi of Women and Gender Equality, Marcela Carreño, the General Director of Student Affairs of the university, Mg. Miguel Zuleta, the person in charge of the ULS Disability Support Program, Dr. Georgina García, and the president of the University Student Federation, Dannery Gallardo.

During the launch of this campaign, the Governor indicated that it is important for the Government to generate this type of initiatives to raise awareness of respect and good treatment among peers, and especially, with women in universities' own instances such as the welcome to the new students. “We thank the University of La Serena for allowing us to officially launch this campaign on its premises. “This has been a joint work between the University, SERNAM and the Government of Elqui in order to achieve this important objective, such as being able to transmit the message against abuse,” he said.

For her part, Marcela Carreño referred to the importance of carrying out this type of campaigns, whose main objective is to establish at the national level the respect that there should be for women and eradicate situations such as abuse or femicide. “Together with the University of La Serena, we have been able to do quite powerful work to raise awareness, to be able to disseminate not only the gender agenda, but also all those obstacles that are preventing women today from being able to advance and eliminate all inequalities,” he indicated.

Finally, the General Director of Student Affairs of the University of La Serena, spoke of the relevance that it has for the University to be able to work together with the Government in the search to implement solutions and changes to situations of abuse and gender inequality that exist today. . “The program that has been implemented is quite interesting and in keeping with the times, which directs students more to value the person, whether man or woman, always with due respect. In addition, the University of La Serena has a program that is aimed at welcoming new students, which seeks to promote good treatment among the students of the university, so for us it is relevant to be part of other initiatives like this one." , held.

The start of classes for first-year students will be on March 12, the date on which brochures and infographics will be delivered to promote this campaign among young university students, where contact numbers are also indicated in case you need to make complaints to these situations.