umd1 courses 

During the Second Semester, the UMD will carry out courses where the topics presented during the Teaching Skills Strengthening Program will be deepened.

A total of 15 courses distributed over three days were developed by the Teaching Improvement Unit (UMD) within the framework of the Teaching Skills Strengthening Program, carried out between Monday, August 26 and Friday, August 30.umd2 courses

Areas such as: Innovation and curricular renewal, Information and Communication Technologies (ICT) for learning, Evaluation for learning, Active Methodological Strategies (EMA) for learning, Research in undergraduate teaching and inclusion, were some of the topics developed during this week of joint work between members of the UMD and academics from the University of La Serena.

It should be noted that during the Second Semester, the UMD will hold courses where the topics presented during the Teaching Skills Strengthening Program will be deepened. The dates of these courses will be informed on the website http://umd.userena.cl.

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The Mg. Andrés Álvarez presented "Innovation, Learning and Change".

Generating new strategies that serve to energize tourism activity, enhance competitiveness and promote sustainable development, was the central objective of the First National Conference on Tourism, Hotels and Gastronomy held in San Juan, Argentina, in which the Director of the course of Engineering in Business Administration from the University of La Serena, Mg. Andrés Álvarez was invited to participate and present the experience carried out on campus.

alavarez2The First National Day of Tourism, Hospitality and Gastronomy, San Juan 2019, had a massive participation and attendance of students, professionals, academics, researchers, entrepreneurs, institutions and companies, who participated in order to generate new strategies that serve to energize tourism activity, enhance competitiveness and promote sustainable development.

The organization of the event was in charge of the Ministry of Tourism and Culture of the Province of San Juan and ACETur San Juan, Civil Association of Tourism Students. In this way, the Ministry of Tourism and Culture invited Mg. Andrés Álvarez to share his experience, who spoke on "Innovation, Learning and Change."

For the ULS academic, the experience allowed him to deliver the guidelines developed on innovation and entrepreneurship: “our experience in training topics drew a lot of attention for including the topic of entrepreneurship and innovation as a subject within the curriculum in favor of the comprehensive training of professionals linked to tourism,” he stated.

Likewise, within the framework of this international seminar held on August 29, 30 and 31, the Governor of the Province of San Juan, Sergio Uñac, invited the academic from the University of La Serena to meet and talk about the different perspectives tourism opportunities that the Province of San Juan has in the astro-tourism area and the real promotion of the province towards other latitudes.

The link that exists between the University of La Serena and specifically the Business Administration Engineering career together with the Province of San Juan, will be strengthened with the signing of the agreement with the National University of San Juan, which seeks to allow academic synergy and student through constant exchange of knowledge that allows increasing the scope of tourism as a factor of social and economic development at the country level.

Written by Paula Godoy, ULS journalist

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Reflecting on the current contractual legislation in the country was the central objective of the Seminar “Current Current Contract Law in Chile: Training, Compliance and Non-Compliance”, an event that included prestigious academics from the Fernando Fueyo Foundation.

The seminar was attended by university authorities, academics and a notable attendance of Law students from the University of La Serena, who witnessed four presentations by prominent academics in the area.

right 2For the Director of the Law degree, Mg. Carlos Magna Rodríguez, the instance allowed us to demonstrate and learn about the contract processes, with a view to updating them. “This is an important issue in which for some years there has been a tendency to improve the view of contracts, it is necessary to review and reinterpret the rules, considering their adaptation to our times,” he stated.

The meeting included four presentations by prominent academics from the Fernando Fueyo Foundation, who expressed their knowledge and provided different guidelines for the analysis of those present.

Firstly, Dr. Patricia López Díaz spoke on “The Formation of the Contract”. Then Dr. Iñigo de La Maza Gazmuri spoke about “The Vices of Consent”. The seminar continued with Dr. Carlos Pizarro Wilson, who discussed “The Resolution”, and Dr. Álvaro Vidal Olivares, who closed with “The Notion of Contractual Breach and its manifestations”.

The day held on September 3, allowed the more than 100 attendees to carry out extensive reflection, from the definition, application and exemplification of the country's contractual scope. In addition, highlight the constant efforts made by the Law major on campus for the student body and the community in general to maintain constant reflection on different topics specific to Law and its impact on the social environment.

Written by Paula Godoy, ULS journalist

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Showing a strong commitment to the institutional future, the officials responded quickly to the institutional call to participate in the Self-Assessment survey, the first and most massive instrument of the Key Informant Consultation of the process.

The comparative review of recent self-assessment experiences in universities of similar size and nature, as well as institutional knowledge, led the Executive Self-Assessment Committee to estimate a reasonable expectation of 30% participation of officials in the online survey, in the period from August 26 to September 13. However, they were pleasantly surprised when after 3 business days, that 30% had been surpassed in the academic group and, a few days later, in the non-academic group.

“Exceeding the minimum goal of 30% makes us very hopeful in our ability to continue generating interest and participation in this process that is so key to the future of our beloved University,” commented the General Coordinator of the Self-Evaluation Process and Vice-Rector. Academic, Dr. Alejandra Torrejón Vergara.

For her part, the Director of ULS Strategic Communication and responsible for the communication strategy of the process, Mg. Carola Espinoza Orellana was satisfied with the partial results, although in her opinion, we can still achieve greater participation: “We are excited and proud of the response of our community. It has been an arduous challenge to ensure that communication not only informs but also excites, involves and commits. We still have several days left to achieve greater participation from our community of officials, and thus demonstrate to the peer evaluators that we are all ULS and that we care about giving our opinion and influencing its institutional direction and public significance,” she stated.

He also added that the following week is key to attracting the commitment of undergraduate and graduate students, graduates and postgraduates, as well as external agents such as employers and partner companies and institutions. “In comparative experience it is possible to observe that external agents are always the most difficult to address. Therefore, reinforcing internal participation and getting each of us to inspire and commit others to participate is so relevant,” he indicated.

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The beneficiaries of the program are third and fourth year students of the educational establishment.

The Accompaniment and Effective Access to Higher Education Program, PACE ULS, together with the Pedro Regalado de Videla Ordenes High School in the commune of Andacollo, carried out a Participatory Project focused on contributing to the vocational decision of the students of the establishment.

pp pace2The project called “Making visits to support our vocational decision”, had the objective of promoting the development of the post-secondary life project of third and fourth year high school students through guided visits, according to their specialty, to educational institutions. higher education and companies in technical areas in the region, in order to complement their vocational knowledge through experience.

The event lasted 3 days, in which more than 120 students learned, according to their interest, the University of La Serena, CEDUC UCN, Hotel Diego de Almagro and the TRANSELEC Electricity Company.

Valery González, student of the 4th C Technical Business Administration at the Liceo Pedro Regalado Videla, said: “I thought this visit was excellent, a nice experience to visit the Hotel Diego de Almagro, since it is very different to have the subjects explained to you in the high school so that you yourself can see everything theoretical in practice within a company, a hotel in this case. The attitude of the staff caught my attention, as did the work within it; It is different than what I thought, since from the outside you see that the work is simple, but now that I saw it from the inside there is a team, planning and above all teamwork.”

pp pace3Regarding the participatory projects of the PACE Program, the student added: “they are great, since they are an opportunity that is not given to just anyone and in the end we as a class knew how to take advantage of it and gain new experiences for our lives.”

Along the same lines, Tirare Castro, a student of the high school's 3rd C Technical in Business Administration, highlighted the experience and was “grateful for this opportunity to get to know the hotel thanks to the PACE Program, since this participatory project allows us to be here in the city of La Serena learning about the work that is done in a hotel as beautiful as the one we visited.”

Finally, Óscar Mercado, a 4th year C Technician in Business Administration student, stated: “it was great, I really liked getting to know the facilities and getting to know more in depth what the service of a hotel is like inside; The process of cleanliness and order caught my attention, as well as the treatment of the workers. I think the program is excellent, since it gives us these types of opportunities to see other realities.”

Written by Daniel Aguayo, PACE ULS Program

 journalism seminar

The meeting will feature the participation of prominent speakers from the area of ​​social communication linked to science.

With the aim of strengthening the lines of work on research topics and, in addition, generating networks with different universities in the country, during the month of October the “5th Communication and Science Seminar: Demands of the Digital Ecosystem to Society will be held, Contemporary Culture and Science”, organized by the School of Journalism of the University of La Serena.

This national activity will be carried out thanks to the award of the Competition for the development of Scientific Events with funds from the Vice-Rector's Office for Research and Postgraduate Studies (VIPULS), through the Research and Development Directorate (DIDULS).

The seminar will feature the participation of prominent speakers from the area of ​​social communication linked to science and will have two lines of work: on the one hand, communication and science, through scientific journalism (climate change and natural disasters) and communication scientific and technological revolution; and on the other, the digital ecosystem, through freedom of expression in the digital scenario and the themes of corruption, journalism and democracy.

The event will have the collaboration of the universities of Concepción, Viña del Mar and Los Andes, and the PAR EXPLORA CONICYT UCN Coquimbo.

Regarding the importance of these instances, the Director of the School of Journalism, Mg. Cristian Muñoz, pointed out that "these seminars help us to review the state of the art, the state of everything that is research, journalism, communication and also, in this case, giving it the seal with scientific dissemination and in some way "How is this phenomenon being carried out within the eventual media ecosystem that we have today, where we know that many profound transformations have been experienced that have changed the entire way in which communication and journalism were previously done."

In addition, the academic left the invitation open to all those who want to join the initiative. “It is necessary, this is an open invitation to our graduates and all journalists who are in the region to be able to have a critical look at the communications phenomenon within today's context,” he said.

Invitation to present papers

Those who want to participate by presenting papers must send a 400-word summary, without references, to the official email This e-mail address is being protected from spambots. You need JavaScript enabled to view it.. The reception period began this September 2 and closes on the 27th of the same month. The results will be available on Monday, October 7.

The activity will take place on October 17 and 18 in the TV Studio of the School of Journalism, located on the Andrés Bello Campus (Raúl Bitrán #1305).

For more information you can visit the site https://5toseminariocomunicacion.wordpress.com/

Written by Consuelo Peña, ULS School of Journalism